Blog

Notes on WordPress, SEO, and building things that work.

Practical write-ups from real client work — WordPress development, SEO strategy, and the occasional automation experiment.

How I grew Dune Buggy Dubai's organic traffic

SEO · Featured

How I took a Dubai tourism site from page 4 to page 1 in one year

A breakdown of the exact SEO strategy — keyword mapping, topical silos, and technical fixes — that grew organic clicks by 75% for a competitive Dubai desert tourism website.

Read the case study

Elementor vs custom code

Elementor vs. custom code: when to use which

Local SEO checklist for small businesses

A local SEO checklist for restaurants and local businesses

Integrating AI content generation into WordPress

Automation & AI

What I learned integrating LLM APIs into WordPress publishing

Custom plugin vs plugin stack

When a custom plugin beats five off-the-shelf ones

Ecommerce SEO for jewelry brands

Ranking #1 for brand terms: what actually moved the needle

Going from freelancer to agency

Freelance & Business

Lessons from going freelance to founding Aquiks